The end results: We were able to consistently and predictably gain followers averaging between $0.25-$0.35 per follower (including a bulk of the promotion being done in high cost English speaking countries such as United States, United Kingdom, Australia, & Canada) resulting in around 4,000 new, engaged followers/month on Instagram.By this point, most independent music creators understand that getting their music added to playlists is the key to gaining more listeners and streams on Spotify. We were able to bring out the heart of his music through paid ads by editing & optimizing his existing videos and properly researching and structuring his ad campaigns. Kid Travis already had amazing talent but needed to combine his music genius with some marketing expertise to get the best of both worlds. His main goal was to achieve new followers who are seriously interested in his journey as an artist. having us add our years of experience and expertise to them made a huge difference! He discovered that trying to run Instagram ads yourself vs. While you can get some spill over audience from YouTube, Kid Travis knew that Instagram ad campaigns could boost his presence on IG even further! With an already buzzing YouTube audience of over 400K+ subscribers, Kid Travis wanted his Instagram profile to start gaining some of that same traction.
You can order a package beforehand and tell the promoter the release date of the record. The best way to do this is to get organic music promotion slightly before the release of your record. It especially helps if people are interacting with your song by saving it to their library or adding it to their own playlists. If you promote very heavily within the first week of the release of your single, ep, or album, Spotify will notice that. One trick to getting Spotify to add you to more of these lists is to go big with your initial release. Radio stations are when you pick an artist, genre, or mood and tell Spotify to find you similar songs. Release Radar is similar to discovery weekly, but with newer songs. There are a number of different algorithmic playlists on Spotify: Discover Weekly, Release Radar, and Radio Stations.ĭiscover weekly is essentially Spotify spying on it's users listening habits, then recommending songs to you that they believe you will like based on that information.
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